Coca-Cola again creates Christmas ad using AI
For the second consecutive year, the company created the Christmas ad Holidays Are Coming using generative AI. Production now takes only 30 days instead of a year.
The video features animals instead of humans: bears, penguins, and reindeer help Santa deliver the drink. This decision was made to avoid "lifeless faces" and strange animation like last time.
Viewer opinions are divided: some call the ad "AI slop," others see it as a technological breakthrough. Coca-Cola believes AI helps "breathe new life" into classic traditions.
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