Matthew McConaughey vs AI: Actor Trademarks Memes of Himself

Matthew McConaughey officially registered several trademarks on video, audio, and recognizable phrases. The reason is simple and very modern: he doesn't want AI to freely clone his face or voice without permission.

The iconic phrase "Alright, alright, alright" is also protected. The actor himself says it straight: his likeness can only be used with his consent. Yes, even if it's just three seconds.

The irony is that McConaughey already collaborates with AI — he allowed ElevenLabs to voice news using his voice… he's also an investor in the company.