Refrigerator Ad Leads Woman to Psychiatric Clinic

An American woman named Carol, diagnosed with schizophrenia, suddenly saw a message on her Samsung smart refrigerator screen: "Sorry we upset you, Carol." It was actually a regular ad for a TV series, but the personal address signaled to the woman that the device had been hacked.

This triggered severe anxiety and a powerful psychotic episode — ultimately, Carol had to be hospitalized. The story has once again raised the question of how safe advertisements on household appliances are and how they affect vulnerable users.