Your Next Choice Isn't Entirely Yours

Cambridge researchers are sounding the alarm: modern AI systems can not just suggest but subtly nudge people toward certain decisions—from purchases to political views. This creates a new reality scientists call the 'intention economy.'

🧠 The internet used to earn from clicks and time spent in feeds. Now it's more complex: large language models and chat assistants learn to read us deeper—analyzing speech patterns, values, age, vulnerabilities, and even love for compliments.

This information allows them to influence choices almost imperceptibly and sell the very ability to steer decisions to companies.